# Jake Moshel

I'm 16 and building Novix AI.

## Now

I'm the founder and CEO of Novix AI. It turns customer and developer issues into sandbox-tested PRs from the existing stack.

Before this I started a niche e-commerce brand at 14, grew it past $30k in sales, and sold it before I turned 16. I'm a student at Newark Academy, and I write about what I learn as I go.

Away from startups I race downhill mountain bikes and make MTB content.

[Visit getnovix.ai](https://getnovix.ai)

## Selected work

- **2026 · Building — Novix AI.** Founder and CEO since June 2026. Novix turns customer and developer issues into sandbox-tested PRs from the existing stack. [getnovix.ai](https://getnovix.ai)

- **Activate '27 · Finalist — TKS × Lovable.** Finalist in the global TKS × Lovable challenge. My team shipped an onboarding flow, template gallery, and first-build system as a working MVP.

- **2026 · Internship — Thera.** Summer 2026 internship at the YC-backed payroll startup. Saw how an early-stage team turns ideas into plans across roles.

- **2024–25 · Sold — Apex Send Co..** Started a niche mountain-bike phone-case brand at 14, grew it past $30k in sales, and sold it before turning 16.

## Writing

- Aug 15, 2026 — [Sold Roblox logos at 10. Made over $30k at 14. Now 16 shipping at a YC startup and building my next one.](/writing/sold-roblox-logos)
- Apr 12, 2026 — [I analyzed 50 brands, here's the key conversion patterns I noticed.](/writing/50-brands-conversion-patterns)
- Feb 22, 2026 — [Building My First Shopify App: Learning Development Through AI](/writing/first-shopify-app)
- Jan 11, 2026 — [How I Built an AI SEO Auditor](/writing/ai-seo-auditor)
- Nov 2, 2025 — [How Shopify Built Sidekick, The AI Agent Redefining E-commerce](/writing/how-shopify-built-sidekick)

## Contact

LinkedIn is the best place to reach me.

- [LinkedIn](https://www.linkedin.com/in/jakemoshel/)
- [Email](mailto:hi@jakemoshel.com)
- [X](https://x.com/jake_moshel)
- [Medium](https://medium.com/@jakemoshel)